[MH012] Advice for microscope retailers and manufacturers

[MH012] Advice for microscope retailers and manufacturers

 
 
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In this episode, I mention the following recommendations:

  • Reduce the number of microscopes offered on the product pages and catalogs
  • Focus on what you can do with the microscope and not the technical specifications
  • Build an ecosystem around the microscope: acessories, tutorials, permanent slides…
  • Include darkfield and Rheinberg filters
  • Develop a good mobilephone attachment
  • “Big name” companies should offer affordable educational and introductory microscopes